Updated: Jun 7, 2022
Coaching is process that aims to improve performance and focuses on the present, rather than in the distant past, or future.
Call it Executive Coaching, Leadership Coaching, Management Coaching. Whatever you call it, it's a process that aims to improve performance and focuses on the present, rather than in the distant past, or future. Coaching is unlocking a person’s potential to maximize their own performance.
We all go through challenging seasons in our lives. These moments define us and give us opportunities to discover that we are capable of life-changing action and transformation. The neuroplasticity of the brain is designed for change based on behaviors and skills we practice and repeat. By training our brain to respond in new ways to the inevitable challenges we experience, we learn to thrive in all situations. This. Is. Coaching.
By training our brain to respond in new ways to the inevitable challenges we experience, we learn to thrive in all situations.
Coaching has become an increasingly popular (and incredibly effective) way for individuals to make the meaningful change they need to in order to live their most fulfilling lives – at home and at work.
This TED Talk, entitled 'Want to Get Good at Something? Get a Coach' and delivered by Dr. Atul Gawande details the two paths that a person can take to improve in the face of complexity: one path is just getting better at something, and he shares what he has found to be the key – having a good coach to provide a more accurate picture of our reality, to instil positive habits of thinking, and to break our actions down and then help us build them back up again.
Coaching Gets Results
Studies report an impressive ROI of 500 – 800 percent. A recent study conducted by MetrixGlobal LLC reported an ROI of 689 percent associated with executive coaching (and this finding accounted for the entire cost of coaching, including the opportunity costs associated with the time leaders spent not on the job in coaching sessions).
Citing similar results, the International Coach Federation has presented a body of research demonstrating that coaching tends to generate an ROI of between $4 and $8 for every dollar invested.
On average, executive coaching of core sales representatives resulted in an 8 percent performance increase. A study published in the Manchester Review that primarily investigated executives from Fortune 1000 companies reported that executive coaching leads to improved customer service (39 percent frequency), cost reduction (23 percent) and increased bottom-line profitability (22 percent).
While there are many tangible benefits associated with executive coaching, many benefits don't appear as line items on financial statements. Executive coaching often focuses on leadership skills and relationships with managers, direct reports, and other stakeholders. In these cases, executive coaches focus on teamwork, problem solving, decision making, and conflict resolution skills.
These results can be transformative. A survey reported by Clear Coaching Limited found that:
executive coaching resulted in improvements in work relationships within a team (50%);
employees' abilities to see others' perspectives (47%);
improved work environment (40%).
Coaching can be a great way to not only re-engage with your work; it can also provide clarify in a way that can transform your life. Feeling stuck? Lost? Burnt Out? Disengaged? Coaching could be a great way to get back on track.